Page 59 - TT-TCCF_Annual_Report
P. 59
STRATEGISING ACCEPTANCE
To position SVICCAR e ectively, it was essential to establish the
philosophy embodied in the pillars of Accessibility, A ordability,
Uniform and high-quality standardised cancer care. The
overarching goal was to emphasise early detection and
treatment of cancer, ensuring that the hospital becomes a
trusted and reliable healthcare destination.
THE RESEARCH BEHIND
In Ranchi, the primary public healthcare provider is RIMS
Understanding the demographics and cancer statistics of the
catchment population was a crucial step in the development of (Rajendra Institute of Medical Sciences), o ering cancer care at
the hospitals. A thorough analysis of government hospital nominal rates. Additionally, various private hospitals across
statistics and the utilisation of available cancer care services Ranchi provide cancer treatments under the Central Health
helped in projecting and estimating the expected footfall at both Scheme Ayushman Bharat and the State Health Scheme Mukhya
SVICCAR and RCHRC. This information served as the foundation Mantri Gambhir Bimari Yojana. RCHRC was established through
for prioritising tasks and establishing the sequence for rolling out an agreement between TCCF and the Government of Jharkhand,
services. and as part of this agreement, it adheres to a capping of CGHS
(Central Government Health Scheme) rates for its services. This
Two significant hospitals in Tirupati, SVIMS (Sri Venkateswara commitment ensures that the hospital operates within the
Institute of Medical Sciences) and DBR Hospitals were studied prescribed rates set by the central government health scheme.
extensively. SVIMS, a multi-speciality teaching and trust hospital
established by TTD (Tirupati Tirumala Devasthanams), and DBR The empanelment of the hospital with government schemes was
Hospitals, a private multi-speciality hospital, both o er cancer a crucial step at both locations. This strategic alignment with
treatments across the core specialities provided by SVICCAR. government health schemes not only enhances accessibility for
Remarkably, a significant 80-90% of the patients accessed patients but also helps in creating a reliable and trusted
treatment through the Government scheme of YSR Aarogyasri healthcare institution.
Yojana. SVIMS also provided treatments at subsidised
rates, while DBR Hospitals catered to paying patients at
competitive rates.
